As consumer you will not care much about the technology behind a website. Most of our clients do not care either as long as the job gets done, yet technology used is a major decision and should be given thought before developing a new website. We do not expect that you become an expert in programming, developing, or web-design. In fact, you do not have to worry about it at all. All you have to do is communicate your vision, let us know what you want the site to do over the course of the next few weeks, and also what you have planned for the website over the long run. The factors that are decisive for us in recommending and building a web solution based on the appropriate technology are vision and flexibility, time it takes to develop, the budget available, what the hosting requirements are, and most importantly what functionality needs to be realised as well as how optimal online visibility can be achieved.
Apart from building stunning and optimised websites that are capable of attracting and processing new customers, we also offer reliable and affordable hosting options as part of our service. We want you to focus on growing your business and not have to worry about all the technical hocus-pocus. As a one-stop-shop that builds, hosts, and optimises your websites, you benefit from great savings. No more paying third parties for minor changes. Your website is here to generate revenue, not cost you a fortune.
Your vision and your plans for the website in the near future are decisive when picking the right technology that powers your website. If you plan a simple website to inform visitors about your products and services it is perhaps best to settle for a CMS to remain cost-effective and keep development time to a minimum. Should you, however, require a highly customised solution that requires functionality that is tailored to your business, then it might be more cost-effective to use a framework. Bear in mind that you may wish to have a simple website today, however, a year later you might wish to add custom functionality. Therefore knowing what part the website will play in your business is important.
Of course, it would be best if a site is done by yesterday. However, this decision shouldn't be rushed as you may settle for the least expensive and quickest option by picking a CMS as the foundation for your website. Should you require additional and customised functionality in the future it might, however, take more time and money than it would have taken were the website already built based on a framework. Again, it is all a matter of vision.
What is the website asked to do and how many people is it going to serve? A fundamental question that decides the technology used as well as the hosting environment. Speed and loading times become especially important for websites that serve a great number of people at the same time whilst processing a lot of data. This may require custom solutions.
We have extensive experience in optimising on a variety of content management systems as well as web application frameworks. We will get the job done, however, your online visibility and optimisation requirements do influence the decision as to what technology to use. For example, if we are required to optimise for a eCommerce shop, we most likely recommend the use of certain eCommerce solutions as they provide the right tools to make your online shop search engine friendly and have it found by your audience.
A content management system, or CMS, is a web application designed to make it easy for non-technical users to add, edit and manage a website.
If you are running a blog or your system contains a gallery that requires frequent and hassle-free updates by your staff then you certainly require a CMS solution. A CMS system can be configured in a way that employees and other individuals who have permission to update your system can login and make the required changes without writing a line of code. User-friendly backends will allow the user to understand the system in no time and add, edit, and delete posts or other media easily. Despite excellent editorial control over content, it also offers simple user management, avoiding costs of overqualified IT stuff or outsourcing. Many CMS have a large community that supports the system and develops plug-ins and solutions that solve everyday issues for most businesses. Most importantly, many content management systems offer an array of SEO plug-ins to optimise your website. Once the system has been designed, set up and developed by a professional, little to no maintenance or development tasks will be required to keep your optimised website up and running.
Content management systems carry overhead that custom systems may not have. Therefore, response times and page speeds might be slower. Page loading times are a factor in search engine optimisation as well as user experience. Furthermore, if your website requires a great deal of custom functionality and components that require a CMS to be heavily customised, you may be better off with a scalable solution based on frameworks such as Ruby-on-Rails or Django. These frameworks are also preferred for websites that expect a great number of visitors.
Nutseo.com is experienced in maintaining and optimising all common content management systems. We have run multiple search engine optimisation campaigns optimising Drupal, Joomla, Typo3, and Wordpress websites to give them the online visibility they deserve. We will install necessary plugins, configure them, and, if required, do the necessary development work to make your CMS systems rank well for relevant keywords.
Drupal is an open source content management platform powering millions of websites and applications. It’s built, used, and supported by an active and diverse community of people around the world.
We have extensive knowledge in search engine optimisation on the Drupal site. We go as far as to refer ourselves to Drupal SEO experts. Not only can we equip your existing or new website with all must-have SEO modules, but also apply not-so-well-known tips and tricks that will give you the necessary advantage over your competition.
Joomla is an award-winning content management system (CMS), which enables you to build Web sites and powerful online applications. Many aspects, including its ease-of-use and extensibility, have made Joomla the most popular Web site software available. Best of all, Joomla is an open source solution that is freely available to everyone.
Joomla has been around for some time, meaning that most of our staff are Joomla SEO experts. We will add all the must-have SEO tools to your website, configure them, and apply not-so-well-known tricks to achieve an optimal search engine optimised Joomla website that will give your business the necessary competitive edge.
The TYPO3 Universe offers highly flexible, scaleable and customisable products for Web Content Management, providing the basis for websites, intranets and web & mobile applications worldwide - always with a focus on the current needs of businesses and public institutions.
As with Joomla, Typo3 is a well-established and well-known content management system, especially in continental Europe. Based in Linz, the heart of continental Europe, we have successfully completed a number of Typo3 SEO projects and know how to get your Typo3 website rank well within all major search engines.
WordPress started in 2003 with a single bit of code to enhance the typography of everyday writing and with fewer users than you can count on your fingers and toes. Since then it has grown to be the largest self-hosted blogging tool in the world, used on millions of sites and seen by tens of millions of people every day.
Wordpress is one of the most popular CMS solutions in the world. Many people rely on it due to its technical refinement as well as ease of use. It comes to no surprise that the offer of SEO tools and plug-ins is overwhelming, yet one has to be careful to put together the right set of tools in order achieve a truly search engine optimised Wordpress site.
Electronic commerce, commonly known as E-commerce or eCommerce, is trading in products or services using computer networks, such as the Internet.
If your business requires a dedicated web shop in order to sell products via the internet you are advised to use one of the major open-source eCommerce web solutions. Solutions such as Magento and Shopify are specifically built with eCommerce in mind. Backed by a great community, you can expect little to no bugs and great support. These systems are highly scalable and when it comes to page load speed, query processing time, and other such performance parameters, these dedicated eCommerce solutions will not disappoint. Magento and Shopify are flexible systems that allow the promotion of various items, and to set up the online shop to fit your needs in a unique and branded way. You can even create multiple online stores in one set up. Most importantly, Magento and Shopify integrate with a multitude of third party services including payment gateways quick and easy. Once set up, non-technical staff will be able to administer the online shop via the backend.
Both systems, Magento and Shopify, have been developed with Search Engine Optimisation (SEO) in mind. However, the eCommerce sector is highly competitive and in order to build a successful eCommerce store, a great deal of attention must be paid to SEO. In order to keep conversion rates high, strategies must be developed in order to be visible to your target audience. Continuous reviews of current SEM campaigns and rapid adjustments to current market and search trends is important. Any eCommerce business that is serious about its web shop must have a strong SEO partner on its side.
Magento offers flexible, scalable eCommerce solutions designed to help you grow and succeed online. Our cost-effective technology platform makes it possible for you to control the content, functionality, and look and feel of your online store.
Search Engine Marketing and Optimisation for eCommerce shops can be a daunting task. At nutseo.com we have gained experience in Magento optimisation. We offer a blue print that identifies critical areas that need to be optimised, tailored to your needs. Nutseo.com has the resources, experience, and ability to run your entire search engine marketing campaign for your magenta store.
Shopify is a complete ecommerce solution that allows you to set up an online store to sell your goods. It lets you organise your products, customise your storefront, accept credit card payments, track and respond to orders — all with a few clicks of the mouse.
Over the years, our experienced staff has developed a process to optimise eCommerce solutions such as Shopify. We identify critical issues and optimise your Shopify site to achieve great online visibility. We apply all necessary tools and our best knowledge in order to get your online shop up and running.
A web application framework (WAF) is a software framework that is designed to support the development of dynamic websites, web applications, web services and web resources.
If you require a fast and highly customised solution that needs to serve a great number of users and perhaps also requires a more complex server set-up, you best settle for a common web application development framework such as Ruby-on-Rails, Django, or even YII. Many frameworks provide libraries for database access, templating frameworks, and session management, and they often promote code reuse - making it efficient to build a tailored website from scratch. You can build your very own content management system administered by employees without technical knowledge. Twitter was developed on Ruby-on-Rails, whilst Pinterest and Instagram are powered by Django - just to give you an idea of how powerful these solutions are.
Since websites based on web application development frameworks are sites built from scratch, great technical know-how and search engine optimisation knowledge is required to successfully optimise your websites. We have specialists who are not scared of coding and who are experienced in optimising your custom site in order to appear on top of search results.
Rails is a web application development framework written in the Ruby language. It is designed to make programming web applications easier by making assumptions about what every developer needs to get started. It allows you to write less code while accomplishing more than many other languages and frameworks.
Having search engine optimised a number of challenging Ruby on Rails projects and looked after their Search Engine Marketing efforts, we gained invaluable knowledge of how to get a Rails website rank well within all major search engines such as Google, Yahoo, and even Baidu. Technical competence and in-depth search engine marketing know-how are a must to create a fully optimised website.
Django is a high-level Python Web framework that encourages rapid development and clean, pragmatic design. Built by experienced developers, it takes care of much of the hassle of Web development, so you can focus on writing your app without needing to reinvent the wheel. It’s free and open source.
Nutseo.com has been working on numerous Django projects, helping clients' powerful websites to get off the ground within search engines and eventually outperform competition. Knowledge, gathered over years, will be flowing into your Django search engine optimisation campaign. You will instantly know that you are in good company with us.
In need of a stunningly designed, yet powerful and search engine friendly website? Fill in the form and you are one step closer to awesomeness.